Schneider Electric: The Powerhouse for IoT


Astri Ramayanti, Country General Manager of Schneider Electric Malaysia at the Schneider Electric Innovation Day: EcoStruxure Plant & Machine 2019 celebrating Modicon M580 50 years in history

Astri Ramayanti Dharmawan is the Country General Manager of Schneider Electric Malaysia, who is responsible to support the company’s growth both in Malaysia and Brunei. She is leading the team to better manage and integrate their energy distribution and automation processes in ways that make energy safe, reliable, efficient, and sustainable. Prior to joining Schneider Electric Malaysia, Astri Ramayanti was the Vice President for Secure Power Business, Indonesia, Malaysia, and Brunei in Schneider Electric. She managed the entire Secure Power Business that Schneider Electric is involved in, including solutions and products for data center physical infrastructures such as power & cooling, software, IT consulting services, and services. Astri is also driving forth Schneider Electric’s commitment to Innovation, Diversity, and Sustainability. She firmly believes that the company’s achievements in driving diversity and inclusion through equal opportunities to its employees and staff is a key attribute in driving innovation and high performance in the company. Graduated from Universitas Indonesia, Astri holds a Bachelor’s degree in Metallurgical Engineering and a Master of Business Administration (MBA).


1. Schneider Electric’s main business focuses on software, critical power, and smart grid applications. What is Schneider’s forte compare to similar market players?

At Schneider Electric, we empower all to make the most of their energy and resources, bridging progress, and sustainability for all. Our mission is to be our customers’ digital partner for sustainability and efficiency. We drive digital transformation by integrating world-leading processes and energy technologies, end-point to cloud connecting products, controls, software, and services, across the entire lifecycle, enabling integrated company management, for homes, buildings, data centers, infrastructure, and industries. We are the most local of global companies.


We are advocates of open standards and partnership ecosystems that are passionate about our shared values: meaningful, inclusive, and empowered. The systems we offer are Internet of Things (IoT) enabled, open, and intra interoperable and are designed to help achieve efficiency. We are highly committed to innovation such that a fraction of our revenue goes to research and development every year. We have a strong global ecosystem with a local presence around the world and a strong network of partners and system integrators. 50% of our global revenue in 2019 comes from digitalization where we provide both hardware and software required such as connected products, edge controls, analytics, software, services, Artificial Intelligence (AI), and more.


Schneider Electric factory in Batam has comprehensively deployed a wide range of Industrial Internet of Things (IIoT) technologies including smart sensors, alarm prediction management and augmented reality to create an empowered workforce.

2. Based on your view, how can tech leaders in Southeast Asia execute the use of the Internet of Things (IoT) to address the industries’ dire needs and solve the problems in this current pandemic?

From our observation, companies have accelerated their digitalization strategy in the last 10 months as compared to before where it will take up to a few years. The digital age has redefined the way companies operate and do business. Nowadays, you can see businesses pivot and leverage e-commerce platforms and virtual events to remain relevant to their audience and retain their competitive edge. With the on-going pandemic, we know our customers are increasingly seeking solutions that enable them to perform remote monitoring, real-time collaboration, and predictive technology to increase efficiency and ultimately ensure business continuity.